Publishers Bring Awareness to Eso-Merit Marketing

The web is a open place where all points of view are being recorded and many who publish are offering their information as a service to others. When the content of a website expands the knowledge base of an individual or group, it is functioning within the principles of Eso-Merit Marketing. That is not to say that it is completely without motive or monetization.

A good example of this is Wikipedia.

The contributors of this site offer their knowledge without equal compensation. The moderators do the same and they enable a large segment of internet users to expand their awareness. By supplying a source and vehicle for sharing Wikipedia will influence the GPA of my children and many other for the foreseeable future.

I continue to marvel at the availability of information on the net. This trend will undoubtedly bring virtually every intellectual pursuit to new levels as well as changes to nearly every facet of life. The sharing of knowledge that was once beyond our current reach and information that took years to amass will bring about an accelerated evolution of humanity.

As long as publishers continue to publish with the intention of sharing, the common good will continue to be served.

The author, Eric Reese, is the owner of Out In Front Marketing and a certified Yoga Instructor. These offerings are a blend of esoteric teachings for every day life  that allow a chance to experience more than just a job. Eric speaks to groups of various sizes about internet marketing and business relationships. He can be contacted at outinfrontms@gmail.com.

Eso-Merit Marketing in the Financial Services Industry?

It’s hard for me to say when our American Culture decided to live on future wealth. I’m reasonably certain it was before I was born, but along with 40 million of my fellow countrymen, I find myself in a bit a of a financial pickle.

Having been brought up to believe that our system was the ultimate expression that humanity had developed and that all the pitfalls from the past had been laboriously analyzed with checks & balances, I took the “Truth” that was fed to me & went to work. I enjoyed 28 years of a solid living in the printing industry. 19 years of that was self employed.

However now I find myself on the outside, gazing in at a house of card that has been built by a generation that was more self serving than any before it. The continuous drone of the advertizing and media outlets have affirmed our right to have a bounty beyond our own contribution. The institutions that made wealth through investment did so without a legitimate expense of personal capital. With it came an increase in a perception of  entitlement which propagated a continued belief in a system that could not sustain the growth.

Inevitably just as the American Express commercial with a man lost at sea, we all will have found ourselves lacking. The biggest difference is that this time we will not be able swim on shore pull out our card and start the debt race all over again.

Looking Out for Number One?

The unique perspectives of Eso-Merit Marketing will bring to light the desires and intentions of deceptive practices. Eso-Merit Marketing promotes the intention of service with the outcome dictated by actions rather than a preconceived result. A philosophy of service that is born to produce nothing but desired results is no more than an egoic plan with ulterior motive. This not to say that planning is bad or that results cannot be anticipated or measured. Rather it is when these factors are the only reasons for the strategies employed that we experience a break in function with the principles of Eso-Merit Marketing. Intentions that center on desired results will waiver from universal service and move toward self service. When self service is the product of desire short term results will give way to that which is least likely to be intended.

The author, Eric Reese, is the owner of Out In Front Marketing and a certified Yoga Instructor. These offerings are a blend of esoteric teachings for every day life  that allow a chance to experience more than just a job. Eric speaks to groups of various sizes about internet marketing and business relationships. He can be contacted at outinfront@verizon.net.

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