• Follow OutInFrontMrktg on Twitter
  • Blog Business

Golden Rule

There has been countless references of late, in the media, to the Golden Rule. Most know it as, “Do unto others as you would have them do unto you.” I encourage my clients and all other businesses to take it farther. Keeping the attention and intention on the “do unto others” creates a total service base that allows the company serve not sell. When the marketing is delivered from a “let us help” voice with total commitment from management and customer service, the result is an atmosphere where relationships are fostered and continue to grow. Relationship marketing is part of Eso-Merit Marketing and is not new but the tools have changed and the ability to reach more potential clients keeps growing.  Always keep in mind that a healthy client makes for more stability in our own economic condition.

KISS

Eso-Merit Marketing is often a very subtle approach that allows the true essence of an organization to come forth a little at a time.

When developing an internet presence KISS is a very important concept. Keep It Simple, Simon should be the first thought of small business owners as they begin their foray into internet marketing. It is very easy for the owner to be sold on bells and whistles like virtual agents and navigational overload that works about as well as the all the car commercials that get “TIVOed” during prime time. Your potential leads are searching with a purpose that is quite often specific. If your presence aligns with the search & allows easy access (Front Page) to what the visitor is searching for, congratulations, you have succeeded in your first step!

How to do this and what comes next is held by all those who practice Eso-Merit Marketing. To learn more about what this means to your business and how to develop lead generation that works, contact any Eso- Merit Marketing Specialist at  wwwoutinfrontmarketingservice.com.

The author, Eric Reese, is the owner of Out In Front Marketing and a certified Yoga Instructor. These offerings are a blend of esoteric teachings for every day life  that allow a chance to experience more than just a job. Eric creates and implements internet marketing campaigns for small and medium size businesses. He also speaks to groups of various sizes about internet marketing and business relationships. He can be contacted at outinfrontms@gmail.com.

Eso-Merit Marketing and the Road Best Traveled

How many roads must a man walk down, before you call him a man? These lyrics by Bob Dylan are easily recognized by the 50 plus crowd but I’m not so sure about the 35 and under crowd.  What do they mean to you? When we look into the mirror and we see the reflection do we see our true selves, our masks, or the mask of someone else looking back at us?

When building a marketing plan be certain to represent your intention in a genuine fashion. Using extreme depiction to wow your clients may bring notoriety but the energy will be short lived if the true spirit of the campaign is not based on the intentions of the company mission.  Part of the journey is walking those roads of deception. Understanding the ramifications of lost ideals in the name of green can only be fully understood when all the results are in.

The same holds true for the road less traveled. Witnessing the reach of each campaign is remarkable and the ability of the campaign to sustain itself is part of the principle that makes Eso-Merit Marketing mysterious when viewed from the outside. Learning the principles and following the heart of intention offer an amazing opportunity to break  free from the constraints of the traditional cycle of marketing deception and misdirection. Our government has mastered the traditional concepts and stands with many established business that will find more challenges lie ahead. Giving in to the light side will prove to be more fruitful. 

Our next issue will focus on a few well known companies that move with the flow of Eso-Merit Marketing principles.

The author, Eric Reese, is the owner of Out In Front Marketing and a certified Yoga Instructor. These offerings are a blend of esoteric teachings for every day life  that allow a chance to experience more than just a job.