Current Political Marketing – Not an Eso-Merit Endeavor

What has changed in the political environment over the last millennium?

Let’s see… The number of politically connected corporations has dwindled? No that’s not it…

ummm… The amount of money used to finance campaigns has been capped? No that’s not it…

hmmm… How about – the candidates have decided to run on a platform of accomplishments and future efforts. No, I don’t think so.

Eso-Merit Marketing has principles that are based on universal teachings. The current muckraking of this particular election campaign and the tone of negative reinforcement, has had a tendency to suck hope out of the impending outcome. With tonight’s debate looming, what is needed in this time of uncertainty is hope and the the only way to convey this is through truth and intentional action. It is time to stop telling the public what the other guy is doing wrong. It is time to find out what the candidates plan to deliver and their intention of what is right.

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Golden Rule

There has been countless references of late, in the media, to the Golden Rule. Most know it as, “Do unto others as you would have them do unto you.” I encourage my clients and all other businesses to take it farther. Keeping the attention and intention on the “do unto others” creates a total service base that allows the company serve not sell. When the marketing is delivered from a “let us help” voice with total commitment from management and customer service, the result is an atmosphere where relationships are fostered and continue to grow. Relationship marketing is part of Eso-Merit Marketing and is not new but the tools have changed and the ability to reach more potential clients keeps growing.  Always keep in mind that a healthy client makes for more stability in our own economic condition.

KISS

Eso-Merit Marketing is often a very subtle approach that allows the true essence of an organization to come forth a little at a time.

When developing an internet presence KISS is a very important concept. Keep It Simple, Simon should be the first thought of small business owners as they begin their foray into internet marketing. It is very easy for the owner to be sold on bells and whistles like virtual agents and navigational overload that works about as well as the all the car commercials that get “TIVOed” during prime time. Your potential leads are searching with a purpose that is quite often specific. If your presence aligns with the search & allows easy access (Front Page) to what the visitor is searching for, congratulations, you have succeeded in your first step!

How to do this and what comes next is held by all those who practice Eso-Merit Marketing. To learn more about what this means to your business and how to develop lead generation that works, contact any Eso- Merit Marketing Specialist at  wwwoutinfrontmarketingservice.com.

The author, Eric Reese, is the owner of Out In Front Marketing and a certified Yoga Instructor. These offerings are a blend of esoteric teachings for every day life  that allow a chance to experience more than just a job. Eric creates and implements internet marketing campaigns for small and medium size businesses. He also speaks to groups of various sizes about internet marketing and business relationships. He can be contacted at outinfrontms@gmail.com.

Eso-Merit Marketing and SOPA

There is no fear in SOPA as it is a paper tiger.  Attempts to tax, censor, or block internet activity will fail. Why? Because the natural progression of humanity is aligned with creation and attempts to thwart it fall into the realm of man. The part of man that is ego: greed, control, self importance and value imposition, are without merit in the new paradigm.

Intellectual property is and has always been the product of man. In the flawed and separatist awareness of common man there is no room for the universal nature of thought. The protection of thought as an individual thing is solely ego based. It neither searches for nor acknowledges simultaneous awareness which is a constant occurrence.

The internet has proven that what is perceived as thought is no more than a reception of quantum code through frequency related intentions. This is the first foray for mankind into the realm of being. For the first time ever, man has brought its universal awareness to one place. The energy that has been contributed to this entity has often been one of pure intention. The constant contribution to open source projects, the proliferation of advice and review topics, and the open marketplace will not be undermined any longer by the ego and greed that has driven humanity to the brink.

While thought is the reception of universal frequency, it is also the product of  intention, imagination and emotion. Using these raw materials to form the energy that is needed to mold creation is what the creators of this new realm contribute. With that in mind I ask all those that are actively developing, are active in contribution, or are active in use to use their intention, imagination and emotion, to create the new world order beginning with one domain. Those of us that develop are blessed to be able to serve. The so called intellectual property is the domain of man. No single individual or group can claim ownership of thought regardless of the laws of man. Keep these truths in the forefront of your awareness. They will serve as a conduit to the unlimited potential that is the awareness of creation.

The author, Eric Reese, is the owner of Out In Front Marketing and a certified Yoga Instructor. These offerings are a blend of esoteric teachings for every day life  that allow a chance to experience more than just a job. Eric speaks to groups of various sizes about internet marketing and business relationships. He can be contacted at outinfrontms@gmail.com.

Publishers Bring Awareness to Eso-Merit Marketing

The web is a open place where all points of view are being recorded and many who publish are offering their information as a service to others. When the content of a website expands the knowledge base of an individual or group, it is functioning within the principles of Eso-Merit Marketing. That is not to say that it is completely without motive or monetization.

A good example of this is Wikipedia.

The contributors of this site offer their knowledge without equal compensation. The moderators do the same and they enable a large segment of internet users to expand their awareness. By supplying a source and vehicle for sharing Wikipedia will influence the GPA of my children and many other for the foreseeable future.

I continue to marvel at the availability of information on the net. This trend will undoubtedly bring virtually every intellectual pursuit to new levels as well as changes to nearly every facet of life. The sharing of knowledge that was once beyond our current reach and information that took years to amass will bring about an accelerated evolution of humanity.

As long as publishers continue to publish with the intention of sharing, the common good will continue to be served.

The author, Eric Reese, is the owner of Out In Front Marketing and a certified Yoga Instructor. These offerings are a blend of esoteric teachings for every day life  that allow a chance to experience more than just a job. Eric speaks to groups of various sizes about internet marketing and business relationships. He can be contacted at outinfrontms@gmail.com.

Eso-Merit Marketing in the Financial Services Industry?

It’s hard for me to say when our American Culture decided to live on future wealth. I’m reasonably certain it was before I was born, but along with 40 million of my fellow countrymen, I find myself in a bit a of a financial pickle.

Having been brought up to believe that our system was the ultimate expression that humanity had developed and that all the pitfalls from the past had been laboriously analyzed with checks & balances, I took the “Truth” that was fed to me & went to work. I enjoyed 28 years of a solid living in the printing industry. 19 years of that was self employed.

However now I find myself on the outside, gazing in at a house of card that has been built by a generation that was more self serving than any before it. The continuous drone of the advertizing and media outlets have affirmed our right to have a bounty beyond our own contribution. The institutions that made wealth through investment did so without a legitimate expense of personal capital. With it came an increase in a perception of  entitlement which propagated a continued belief in a system that could not sustain the growth.

Inevitably just as the American Express commercial with a man lost at sea, we all will have found ourselves lacking. The biggest difference is that this time we will not be able swim on shore pull out our card and start the debt race all over again.

Small Companies Keep Eso-Merit Marketing in Their Heart

I know a few small companies that live the Eso-Merit Marketing principles everyday. Many that have daily interaction with multiple customers find that the rewards begin to multiply as the sense of service for service sake increases.

For those that are new to this blog, Eso-Merit Marketing is based on a few principles that are older than thought and function for the good of all things. They include:

  • Truth – Not absolute, but relative truth. Can absolute live if it cannot be shared?
  • Service – Delivering assistance and value for no other reason than to serve.
  • Humility – Allowing the presence to become part of the fabric of someone’s awareness without displaying arrogance or elitism.
  • Gratitude – Expressing thanks at each moment of interaction.
  • Trust – Actively seeking the good with honest interaction that reciprocates.

Small companies that display these qualities with genuine intention succeed in ways that are not always evident to that casual observer.

While on vacation during the summer, I once again was blessed with the good fortune to frequent my favorite pizza joint in the world. Nicola Pizza of Rehobeth Beach, Delaware, live the principles of Eso-Merit Marketing everyday. Their success is tied directly to their intentions, offering value and service with humility and gratitude. I have been a customer for 39 of their 40 years in business. I don’t live near Nicola but it is always scheduled into our beach excursions. The shared truth of Nicola’s value is one of trust. We trust that our interaction with their establishment will offer a positive result. We trust that the value we receive will exceed our expectation every time. And we trust that the shared experience will be remembered long after the meal is complete.

Nicola Pizza is a model of Eso-Merit Marketing that shines brightly and matches its humble stardom in taste.

The author, Eric Reese, is the owner of Out In Front Marketing and a certified Yoga Instructor. These offerings are a blend of esoteric teachings for every day life  that allow a chance to experience more than just a job. Eric speaks to groups of various sizes about internet marketing and business relationships. He can be contacted at outinfront@verizon.net.